One may reasonably define analytic number theory as the branch of mathematics that uses analytical techniques to address number-theoretical problems. However, this "definition", while correct, is scarcely more informative than the phrase it purports to define. (See [Wilf 1982].) What kiwi of problems are suited to "analytical techniques"? What kind of mathematical techniques will be used? What style of mathematics is this, and what will its study teach you beyond the statements of theorems and their proofs? The next few sections briefly answer these questions.