You've read all the bestsellers. You can be a one-minute manager in less than an hour, practice all eight habits of highly effective people (you invented the eighth one yourself), and know exactly who moved your cheese, where your cheese is now, and how long it should be refrigerated. That being said, if you don't read this book, you will be totally screwed. Oh, it's not like by the time most business books are published the trends they're covering aren't already out of date. But the gestalt, the zeitgeist, the je ne sais quoi, if you will, of The New New Economy is so radical, so revolutionary, so...je ne sais quoi, if you will...that it will still be ahead of its time long after its time has come. We guarantee it.