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Название: Cases on Information Technology Entrepreneurship
Авторы: Medina-Garrido J.A., Martinez-Fierro S., Ruiz-Navarro J.
Аннотация:
Hosting a business venture entirely through information technology (IT) has increasingly been the initiative of many entrepreneurs. The existence of IT in the small-business sector promotes entrepreneurship by providing opportunities outside of any other business realm: using IT as a strategic advantage, entrepreneurs can quickly move toward achieving their business goals. Cases on Information Technology Entrepreneurship is a cutting-edge look into how IT can be the structural foundation of an entrepreneurship, and describes specific examples of IT as the base of a start-up company - providing insight into the successes and failures of applying IT in innovative ways.