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Название: Business strategy
Автор: Jeremy Courdi
The aim of this book is to help those who have to make strategic decisions and to throw light on the decision-making process. The first part focuses on the forces shaping major decisions, including ideas, developments and potential pitfalls. The second part outlines practical insights and techniques for handling decisions. Some of these ideas are tried and trusted. Others, such as information orientation and reversal theory, are recently developed approaches providing valuable techniques and guidance for leaders.