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Название: Winning At Retail: Developing a Sustained Model for Retail Success
Авторы: Stern N.Z., Ander W.N.
Аннотация:
In Winning at Retail, top retail consultants offer candid, straightforward, and passionate guidance for retailers who understand that winning at this game means setting themselves apart from the pack. Based on McMillan|Doolittle’s long history of documenting retail’s biggest players and best practices, this book shows what separates the winners from the losers, and imparts vital lessons on what works and what doesn’t in today’s retail environment.