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Название: Play to Win: The NonProfit Guide to Competitive Strategy
Авторы: La Piana D., Hayes M.
This resource for nonprofit leaders explains how to use competitive strategy to increase the likelihood of organizational success. Consultant La Piana presents step-by-step directions designed to help leaders to compete effectively for limited resources in areas such as funding, board member recruitment, and media attention. He also explores the practical, ethical, and political ramifications of competition within the nonprofit sector.