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Название: World Changers: 25 Entrepreneurs Who Changed Business as We Knew It
Автор: Byrne J.A.
Аннотация:
What if you could sit down with some of the world's most influential entrepreneurs and gain their knowledge and insights on how to create a game changing business?
Imagine having the chance to listen to a John Mackey (Whole Foods) or a Fred Smith (FedEx) on the most important things they've learned from their experiences. Or having the benefit of the self-reflection of Howard Schultz of Starbucks, who had to come back to the company he originally built to reinvent it and himself?
Of course it's not possible to deliver these rock star entrepreneurs to your dinner table. But John A. Byrne offers the next best thing: he spoke with many who have changed the face of business. In World Changers he captures the most important lessons they've learned, the biggest challenges they've tackled, and the most valuable advice they can offer others who have an entrepreneurial dream.
You'll learn the inspiring stories of how these world changers discovered their disruptive ideas, then made them a reality; overcame a variety of obstacles; and created sustainable enterprises. You'll get the firsthand accounts of how:
Bernie Marcus and Arthur Blank got the confidence to start The Home Depot after being fired from their jobs.