The translation readers will find in Neurocapitalism is the fruit of a longstanding collaboration between the author and I. Several of the essays that are now in this book we previous translated for other (mostly digital) publications, either by myself or others. This made the assembly (and updating) of the text somewhat of a challenge, for two main reasons. First, translations age and, over time, once current references quickly become dated and even inaccurate, especially when dealing with digital technologies. Secondly, contemporary political and philosophical terms themselves change quite quickly: while translators race to find the right adaptations in other languages, the concepts themselves change.