Главная    Ex Libris    Книги    Журналы    Статьи    Серии    Каталог    Wanted    Загрузка    ХудЛит    Справка    Поиск по индексам    Поиск    Форум   
blank
Авторизация

       
blank
Поиск по указателям

blank
blank
blank
Красота
blank
Schiffman S. — Cold Calling Techniques: That Really Work
Schiffman S. — Cold Calling Techniques: That Really Work



Обсудите книгу на научном форуме



Нашли опечатку?
Выделите ее мышкой и нажмите Ctrl+Enter


Название: Cold Calling Techniques: That Really Work

Автор: Schiffman S.

Аннотация:

I sometimes wonder how salespeople dealt with innovation 100
years ago. Did they see the telegraph and telephone as significant
advances that would change the nature of sales? Did they
jump on the new technology or were they afraid of it?
In many respects the introduction of the telephone and
telegraph more than a century ago aren’t really very much different
than the introduction of e-mail and faxes in our time.
Both the telegraph and telephone changed the way and the
speed with which people communicated, they didn’t change
what was communicated. The fact is that while the tools of the
sales process often changed over the years, the process itself
has not. You still have to find and validate prospects. You still
have to gather information to figure out what it will take to get
your prospects to get up off their, uh, desk chair, and change
the way they do business. And then you have to present your
findings in a way that convinces them and their colleagues to
sign on to whatever product or service you’re selling.


Язык: en

Рубрика: Разное/

Статус предметного указателя: Неизвестно

ed2k: ed2k stats

Издание: 6th

Год издания: 2007

Количество страниц: 160

Добавлена в каталог: 07.04.2018

Операции: Положить на полку | Скопировать ссылку для форума | Скопировать ID
blank
Предметный указатель
blank
Реклама
blank
blank
HR
@Mail.ru
       © Электронная библиотека попечительского совета мехмата МГУ, 2004-2024
Электронная библиотека мехмата МГУ | Valid HTML 4.01! | Valid CSS! О проекте