February 1999 saw the publication of The McKinsey Way by
Ethan M. Rasiel, a former associate of management-consulting
powerhouse McKinsey & Company. That book combined the—
occasionally humorous—anecdotes of McKinsey alumni with the
personal recollections of the author to describe the techniques that
McKinsey consultants use to help their clients become more efficient
and effective. The McKinsey Way also painted a vivid picture
of life behind the walls of the publicity-shy organization that
its employees refer to as “the Firm.”